Marketing News
Recent News Stories
Amped to teach: Business professor Lisa Franklin draws on battery expertise
Read “Amped to teach: Business professor Lisa Franklin draws on battery expertise”Business professor Lisa Franklin draws on expertise in automotive batteries to inspire students.
- ÐÇ¿Õ´«Ã½,Innovation,Student Achievements,
Master’s students find the key to innovation in another country
Read “Master’s students find the key to innovation in another country”Carthage’s Masters of Business students travel to Barcelona to get hands-on experience in professional sports.
Types of business majors at Carthage
Carthage’s School of Business and Economics offers a variety of business majors: accounting, economics, finance, healthcare administration, management, and marketing.Read “Types of business majors at Carthage”
Past News Stories
- The Bridge: Campus News
Workforce economist highlights future of U.S. labor force at Carthage event
Read “Workforce economist highlights future of U.S. labor force at Carthage event”The keynote speaker at the Business and Professional Coalition luncheon on Sept. 11 delivered a compelling talk on the future of the U.S. labor force.
- The Bridge: Campus News
School of Business and Economics announces new BizStarts Kenosha program
Read “School of Business and Economics announces new BizStarts Kenosha program”The Carthage School of Business and Economics is beyond excited to announce an exciting new program for the City of Kenosha; BizStarts Kenosha!
- The Bridge: Kudos
Prof. Joey Tenuta continues partnerships in business development
Read “Prof. Joey Tenuta continues partnerships in business development”Palmers Chair and Professor Joey Tenuta leads efforts in business entrepreneurship, creation, and development with KIN and BizStarts.
- The Bridge: Kudos
Nicholas Dekker ’25 lands full-time job with CCB Technology after classroom visit
Read “Nicholas Dekker ’25 lands full-time job with CCB Technology after classroom visit”Nicholas Dekker ’25 secured a full-time position with CCB Technology following a guest presentation in his Adobe Creative Cloud class.
- The Bridge: Kudos
Carthage students shine at Innovators Collective Pitch Competition
Read “Carthage students shine at Innovators Collective Pitch Competition”The Aspire Center proudly hosted the Innovators Collective Pitch Competition on April 11 at the Kenosha Emerging Leaders Academy.
- The Bridge: Kudos
Prof. Joseph Tenuta promotes business book on WGTD
Read “Prof. Joseph Tenuta promotes business book on WGTD”Carthage Management Chair Joseph Tenuta shares his story and why he wrote “The Starting BluPrnt.” Listen to his recent interview on WGTD.
- The Bridge: Kudos
Prof. Gary Keller named program monitor for NHK World Japan
Read “Prof. Gary Keller named program monitor for NHK World Japan”Gary Keller, Associate Professor, School of Business and Economics was named a Program Monitor for NHK World Japan (Japan’s National Broadcaster). Keller’s assignment is to critique news and selections of NHK World’s programs. The Japan Broadcasting Corporation, also known as NHK, is a Japanese public broadcaster. It is a statutory corporation funded by viewers’ payments of a television license fee. NHK operates two terrestrial television channels, three satellite television channels, and three radio networks.
- The Bridge: Kudos
Carly McLaughlin ’24 conducts student-led session at National Pi Sigma Epsilon Convention
Read “Carly McLaughlin ’24 conducts student-led session at National Pi Sigma Epsilon Convention”Carly McLaughlin ’24 hosted a student-led session: “Mastering Leadership in a Dynamic World” at the 2024 PSE National Convention.
- The Bridge: Kudos
Alpha Omega participates in National Pi Sigma Epsilon Convention individual competitions
Read “Alpha Omega participates in National Pi Sigma Epsilon Convention individual competitions”Eleven Pi Sigma Epsilon (PSE) Alpha Omega members competed in individual competitions at the 2024 National Pi Sigma Epsilon Convention.
- The Bridge: Kudos
Nicole Vydra ’24 receives Presidential Award for Special Merit: Innovation
Read “Nicole Vydra ’24 receives Presidential Award for Special Merit: Innovation”Nicole Vydra ’24 was awarded the Presidential Award for Special Merit: Innovation at the 2024 National Pi Sigma Epsilon Convention.
- The Bridge: Kudos
Kylie Norman ’24 receives first place in National Speakers Competition
Read “Kylie Norman ’24 receives first place in National Speakers Competition”Kylie Norman ’24 was awarded first place in the National Speakers Competition at the 2024 National Pi Sigma Epsilon Convention.
- The Bridge: Kudos
Alpha Omega excels in chapter competitions at the National Pi Sigma Epsilon Convention
Read “Alpha Omega excels in chapter competitions at the National Pi Sigma Epsilon Convention”Eleven members of Pi Sigma Epsilon Alpha Omega competed in the 2024 National Pi Sigma Epsilon National Convention.
- The Bridge: KudosJoseph Tenuta, Carthage assistant professor of management and marketing, recently published “The Starting BluPrnt,” a book created to help people who want to start their own business.
Carthage scores big with first sports management conference
More than 270 people took part in Carthage’s first Spotlight on Sports conference in September 2023, gaining rare access to industry leaders and valuable career guidance.Read “Carthage scores big with first sports management conference”- Community,Events
Carthage hosts business and sport management summer camps for high school students
Carthage invites high school students entering their sophomore, junior, or senior year to attend a business camp over the summer.Read “Carthage hosts business and sport management summer camps for high school students” - Community,Innovation,Stories of Impact,Student Achievements,
Entrepreneurial student group takes on social issues
Carthage students drawn to the civic-minded club Enactus share a sense of purpose: to bring positive social change through innovative solutions.Read “Entrepreneurial student group takes on social issues” - Stories of Impact,
Multitasking senior merges gift for sales, love of sports
Ayanna Crenshaw ’23 has been perfecting her sales pitch since fifth grade. At Carthage, she discovered a broader purpose.Read “Multitasking senior merges gift for sales, love of sports” 
Carthage senior ready for challenging business role
Patrick D’Alessandro ’23 looks forward to joining the strategic sales team at Keyence Corporation of America.Read “Carthage senior ready for challenging business role”- Stories of Impact,Student Achievements
Ayanna Crenshaw ’23 spends summer internship with Milwaukee Bucks
Ayanna Crenshaw ’23, a Racine native who is pursuing a major in marketing and a minor in public relations, navigated her way to a sales internship with the Milwaukee Bucks this summer.Read “Ayanna Crenshaw ’23 spends summer internship with Milwaukee Bucks” - The Bridge: Kudos
Prof. Mark Mrowiec’s research presented at the Society for Consumer Psychology Conference
Read “Prof. Mark Mrowiec’s research presented at the Society for Consumer Psychology Conference”Prof. Mark Mrowiec’s research was presented at the 60th Anniversary Society for Consumer Psychology Conference.
Carthage students create marketing company to promote renewable energy
Sophie Shulman ’23 and Zach Gibson ’23 started a marketing business to facilitate the sale of residential solar panels.Read “Carthage students create marketing company to promote renewable energy”
